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Steve Garcia

Chief Executive Officer

Steve Garcia is an overall Business professional with 39 years Marketing, Brand Development, Sales and management expertise starting at Coca Cola and then Kraft Foods working as a marketing manager and brand manager on various businesses with P&L responsibilities.

Steve has a unique and varied background having worked with a lot of clients in different categories :
  • Consumer packaged goods including Pet Foods and Health and beauty (IE; Nestle Purina, Johnson & Johnson, Snapple, Ragu, Coca Cola and many others)
  • Consumer electronics (Panasonic and Samsung)
  • Utilities and business to business (TXU & Reliant the 2 largest electric providers in Texas) and Sysco Food systems
  • Banking, consumer and B to B (Harris Bank in the Midwest)
  • Retail supermarkets and drugstores (Walmart, CVS, Walgreens and all major grocery accounts, like Kroger, Albertsons, H-E-B, Stop & Shop, Safeway and Jewel-Osco was a Direct client)
  • Automotive (General Motors)
  • Government (Census Bureau) and political campaigns in Texas and Chicago
  • Clothing (Dickie's work clothes).
  • QSR and casual dining: KFC, Brinkers (Chili's) and TGIF.
With his unique and deep background in general market and ethnic marketing he has strong strategic and tactical capabilities to leverage for the company's growth goals.
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